936-827-8299Montgomery, The Woodlands, Conroe, Lake Conroe, Magnolia, Tomball & Spring, TX
Free Consultation
Raised freeform pool and spa glowing with purple LED lighting and a waterfall at dusk beside a stamped-concrete patio with a fire pit and lounge chairs

Reef Pools and SpasMontgomery, TexasFounded 2018

Custom pools. One accountable builder.Lake Conroe & The Woodlands — designed and built by the man who answers the phone.

One builder. One crew. From first walk-through to first swim.

Schedule a Free Consultation Call 936-827-8299

Custom builds $75k–$250k+

01The process

One builder. One crew.

Most builders your size sell you on volume — pools poured, years in business, metros covered. That number is also the answer to the question you actually care about: how many other backyards is my crew standing in this week?

  1. 01

    Walk the property

    Robert starts with the grade, plat, access, trees, utilities, and the way you want to use the yard.

  2. 02

    Draw it and price it

    Pool, spa, coping, deck, equipment, fire, and shade become one scope before the first machine arrives.

  3. 03

    Build what is underneath

    Excavation, plumbing, steel, and gunite set the structure. This is where clean field decisions matter.

    Crew of eight tying the steel reinforcement cage inside an excavated pool before gunite
    Steel day — the shape becomes structure
  4. 04

    Finish, fill, and stay

    Then Reef is still the number in your phone — not a call center.

    Crew hand-troweling fresh interior finish inside an empty pool shell with tile band and brick spa wall
    Interior finish day

02Services

What we build

Nine trades meet in one backyard. The shell matters. So do the grade, coping, deck, equipment, fire, shade, and the route back to the house.

03Completed environments

The work

Two built backyards. Each one answers its own house, grade, tree line, and way of gathering.

Freeform pool at dusk with violet underwater lighting, stone-clad raised walls, fire bowls, and a lighted pavilion beyond
Aerial view of a freeform pool with attached spa, tanning ledge, and paver patio behind a house beside a covered outdoor living pavilion with a fireplace and pergolaA curtain of water cascades from a white pavilion roof into a freeform pool screening a lounge seating area beside an outdoor kitchen

Project 01 · Wooded acreage, Montgomery County

Freeform Pool with Elevated Spa

A resort-scale backyard on wooded acreage: freeform pool, stone-clad elevated spa, vanishing edge, swim-up bar beneath a rain curtain, and a full outdoor kitchen and fireplace pavilion.
  • Freeform pool with tanning shelf and in-water loungers
  • Elevated spa in stacked stone with full-width spillway
  • Vanishing edge with lighted lower catch basin
  • Fire bowls with water scuppers on stone columns
View the project
Aerial view of a geometric pool and flush spa beside a modern farmhouse with a black-and-white palette
High aerial of the modern farmhouse on a wooded lot with the geometric pool centered in a white deckAerial view of the geometric pool, flush spa, fire pit seating, and covered patio

Project 02 · Modern farmhouse, wooded lot

Geometric Pool & Spa

A crisp, architectural pool for a modern farmhouse: clean rectilinear water, a flush glass-tile spa, swim-up table, sheer-descent wall, and a broad white deck built for entertaining.
  • Geometric pool with glass-tile waterline
  • Integrated spa finished flush with the deck
  • Swim-up table with in-water stools
  • Raised back wall with triple sheer-descent spillways
View the project

04The investment

What it costs

Publishing the band is not bravado — it is respect for your time. If that range is not your range, you have just saved a Saturday. If it is, everything below is what actually moves the number.

$75,000– $250,000+

The band is a first filter, not an estimate. A written number starts with your property and a defined scope.

  • Exploring options
  • Under $75k
  • $75k–$100k
  • $100k–$150k
  • $150k–$250k
  • $250k+
  1. 01

    Access and excavation — how machinery reaches the yard, and what comes out of it

  2. 02

    Size, depth, and shape — surface area drives every downstream trade

  3. 03

    Soil and groundwater — what the ground does once it is open

  4. 04

    Steel and gunite — the structural shell, sized to the design and the site

  5. 05

    Tile and interior finish — the largest visible-materials swing

  6. 06

    Decking and coping — square footage and material, often larger than the pool itself

  7. 07

    Water and fire features — spillways, spas, and gas runs

  8. 08

    Equipment and automation — pumps, heat, sanitation, and the control tier

Get your number in writing.

The reason people spend this money is not the pool. It is the twenty years of evenings that come after it.

05Built details

Gallery

Twelve views from the two projects Reef documents publicly. Water, stone, fire, kitchens, and the joints between them.

  • 01Aerial — pool and pavilion

  • 02Pavilion water-curtain feature

  • 03Elevated pool, fire bowls, waterfall edge

  • 04Aerial — pool and estate

  • 05Raised stone spa waterfall

  • 06Raised spa waterfall wall

  • 07The property from above

  • 08Pool, spa, and fire lounge

  • 09Swim-up table detail

  • 10Sheer descents and bubblers

  • 11Flush spa detail

  • 12Dining porch to water

See all project photography

06Proof you can check

We don't hand-pick the reviews.

Most builder sites show you four quotes chosen by the builder. Reef would rather point you at the two lenders it works with — apply straight with them — and hand you the owner's line instead of a curated quote wall.

Lending partner

Lyon Financial

Apply directly and read the lender's current terms.

Lending partner

Viking Capital

Apply directly and read the lender's current terms.

Direct contact

Ask the builder

Call 936-827-8299 and ask the owner for references from the last builds.

The promise

One builder. One crew. From first walk-through to first swim.

No franchise fee, no rotating project manager, no 'your foreman left the company.' You will recognize the truck in your driveway.

Schedule a Free Consultation

07Payment paths

Financing

Two lenders accept applications for Reef projects. You apply with them directly. Their current terms live on their own pages.

08Service area

We build where we live.

Robert works out of Montgomery County and builds across the communities around Lake Conroe. These are the seven closest — distances are measured straight-line from Montgomery.

Montgomery County · 0.2 mi · near PlantersvilleMontgomeryGrimes County · 10.7 mi · near MontgomeryPlantersvilleMontgomery County · 12.4 mi · near TomballMagnoliaMontgomery County · 13.0 mi · near ConroeWillisMontgomery County · 13.3 mi · near WillisConroeMontgomery County · 18.6 mi · near TomballThe WoodlandsGrimes County · 18.8 mi · near NavasotaAndersonAll 45 towns Reef builds in, across the regionSee every area

09Straight answers

Questions

Start with the budget, the property, and who holds the work. The rest can be drawn after those answers are clear.

What does a custom pool cost?

Reef works in a $75,000 to $250,000+ custom-build range. Access, excavation, structure, finish, decking, features, and equipment determine where a project lands inside that band.

Who walks the property and oversees the build?

Robert Welty walks the property, develops the design and price, and stays accountable through construction, startup, and handoff.

Can I apply for financing?

Yes. Lyon Financial and Viking Capital are lending partners. You apply directly with the lender and review its current terms and disclosures there.

Does Reef renovate existing pools?

Yes. Reef plans pool renovations that can include interior finish, tile, coping, lighting, equipment, automation, decking, and the spaces around the water.

What should I have for the first walk-through?

Bring the property survey or plat if you have it, plus photographs and a plain list of what the yard needs to do. Reef can start the conversation without finished plans.

10Start with the yard

Let's walk the property.

Send the city, the rough scope, and the budget band. If you have a plat or survey, bring it. If not, start with photographs.

Hours
Monday – Friday, 8am – 5pm; Saturday, By appointment
Based in
Montgomery, Texas

Prefer talking? 936-827-8299 · reefpoolsandspas@gmail.com